Happy Monday! It is June 12th, and today I want to discuss the importance of referrals. We all love referrals, but at the end of the day, they are not scalable. Now, don't get me wrong, referrals are great, and I know you want to get more of them. Today, I'm going to share with you how to increase your referral count. You're probably thinking, "Jason, you always talk about how referrals are not a way to grow your agency." Well, referrals are the icing on the cake. The best way to generate more referrals is by delivering an amazing service and achieving great results. But, here's the catch – do your clients understand the value you provide? Do they know the results you're delivering to them? Most of the time, I work with agencies that claim to deliver exceptional value to their clients. They boast about generating $10 for every dollar the client spends. However, their clients still call them monthly, questioning their services. Why? It's because the clients don't fully comprehend what the agency is doing for them. There is a lack of communication, which ultimately hampers the potential for referrals. In fact, it may even cause them to lose the client. To solve this issue, you need to benchmark your clients and ensure they understand the value you're providing from the start. Regularly communicate the results you're achieving for them. Additionally, it's crucial for your clients to be able to describe your agency accurately to others. They should go beyond saying, "I'm working with this cool digital agency." Their colleagues may respond with, "Oh yeah, we have a great digital agency too." Stand out by crafting a clear message that prompts others to ask for an introduction. Generating more referrals also involves proactively asking for them. Of course, you can't simply...
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What is a typical Referral fee Form: What You Should Know
Real Estate Referral Fees & What They Mean May 15, 2024 — The National Association of Realtors has the following definition on its website: Referral fees are the term you may hear when talking about the “fee” being charged for referring a real estate agent to a buyer, or for making referrals to a real estate agent. These can range from 1 to 100 per referral. The Real Estate Referral Fees in Ohio May 15, 2024 — The Federal Trade Commission (FTC) also has a good overview of the referral fee market: “A person (who is not an individual licensed to practice in Ohio) may only make a referral with the intention of inducing a purchaser to purchase an eligible real property.” In other words, a person can't make a real estate referral if they have an REFERRAL FORM | PASTE THE FORM BELOW Jul 18, 2024 — There's no set minimum for the fees for referral service (e.g. 25% of the 75 fee). Fees will normally vary based on the geographic location and number of referrals requested. If the form does not meet the specifications below, please resubmit. Jul 18, 2024 — When deciding on the number of times a referral fee will be charged, consider the following: If the client is not located in Ohio, the fee will likely be the same or higher than if the client is located in the State. Estate Taxes & Estate Management Fee Receiving Broker/Agent will be entitled to a fee (25% of the gross commission), when the client pays off the principal balance in accordance with the terms of the contract. REFERRAL COMPETITION — Free Reference Letter Template Jul 18, 2024 — Receive a Free Reference Letter Template & Free Real Estate Consulting Jul 18, 2024 — The State of Ohio is not yet aware of any fee for referring a potential client to the agency.
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