Hey, welcome to this episode of EAP TV. I'm Tyler and today we're talking about referrals. We all know the benefits of referrals, right? They can greatly increase our chances of closing a deal, with some statistics showing an 89% or even 90% success rate. The referral business is where real estate agents want to be. But how do we make the most of referrals? That's what we're going to discuss today. I have two tips that can help you grow your business and get more referrals, using technology to your advantage. Tip number one is creating a referral landing page. Instead of relying on people to email you or make introductions over the phone, we want to eliminate any friction in the process. By creating a landing page specifically for referrals, you make it easier for people to refer potential clients to you. I use Lead Sites or Squeeze App to create my landing pages. You can choose from different formats like video or image-based. Once you've set the messaging and design, save it and you'll have a unique link. In my case, it's easyadrumpro.com/referral. In your case, it can be yourwebsite.com/referral. Now, how do you market this referral page? One effective way is to include it in your email signature. Add a postscript (PS) at the end of your emails, inviting anyone interested in buying or selling in the current hot market to click on the link and introduce themselves. Another idea is to offer a bird dog, although make sure you understand the legality of this in your area. By doing this, you increase the visibility of your referral page and get more opportunities for referrals. The other place you can market your referral page is in the header of your website. This ensures that anyone visiting your site sees the...
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Real Estate Referral Form: What You Should Know
In summary, referrals are not a means for a seller to “rip off” their own business. If you have questions on referral, see the REALTOR webinar Understanding Referral Fees (YouTube). REAL ESTATE ASSOCIATIONS JUN 14, 2024 — The Board of REALTORS and Association of REALTORS, an independent, not-for-profit organization comprised of over 10,000 members, has proposed a new Uniform Referral Code that would be effective in January 2018. The code is aimed at simplifying the business relationship between agents and clients, and eliminating conflicts between agents and buyers of property. REALTOR would also continue to work closely with its member associations to determine the most suitable guidelines for referral commissions to reflect their unique situations and requirements. REALTOR members participating in the Uniform Referral Code will be expected to make all referrals that are requested or required by their association, in accordance with the Codes' guidelines. The code will apply to all members who receive commissions through REALTOR and their agents. JOB 27, 2024 — As part of the REALTOR membership renewal process, REALTORS are invited to share their thoughts by posting their referral statements on their member website. REALTORS will be eligible to receive one point for each year they remain a member until it reaches three for the fifth consecutive year, five for the sixth consecutive year or ten for the full year. Points are awarded on a monthly basis, based on a member's membership level, which includes, but is not limited to, REALTOR, Master, REALTOR Elite, REALTOR, Specialty, and Subscriber accounts. Referrals that appear on a member's active and inactive periods will not count. REALTOR is the exclusive distributor of the National Association of REALTORS, the largest and most diverse voluntary organization in the U.S.
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